(Staffing) Meador Staffing Services Rebrand
Directed the rebranding of a 50-year-old staffing firm. Upgraded communication methods, use of technology, company image, and employee engagement. Directed projects that included speech writing, proclamations, presentations, over 400 assets both digital and print collateral, event planning, web redesign, and graphic design.
Directed the rebranding of a 50-year-old staffing firm. Upgraded communication methods, use of technology, company image, and employee engagement. Rebrand coordination included over 400 rebranded and new assets for 5 branch locations.
Accomplishments:
Increased website visits 562.51% year over year
Significant increases in Website and Job Board visits:
Increase of 680.26% in job listing views over the previous year
Increase of 428.15% in job applications over the previous year
Website ROI increased by 92.63% over the previous year
Rebranded 50-year-old company by managing, and in most cases, designing and implementing the delivery of:
401 assets and print collateral for a rebrand
Speeches, Proclamations, Press Releases, Case Studies
Internal communications platform
Document cloud storage system
Intranet site
Employee engagement program
Email marketing standards
5-branch marketing plan
